Relationship Farmer™
Stop chasing customers. Start growing relationships.
Your next great customer may be one chat away. A new introduction or follow-up may bring you together.
Are you helping that chance grow? Or are you leaving it to luck?
The Relationship Farmer™ Idea
Plant well. Follow up. Stay useful. Let trust grow.
The Golden Goose System™ · The Book
Give Good Ties Room to Grow.
You have met. What will help that bond grow? The Golden Goose System™ looks at thoughtful gifts and useful invites. It shows why follow-through matters after the first chat. Bring the Relationship Farmer™ idea to your own business. Read Nichole Wilde’s book on local, physical, and digital marketing. It brings real-world gifts and online tools together.
Buy The Golden Goose System™ on Amazon“Thank you for everything, Nichole! If it is not the awesome kettle corn that my clients love, it’s a lending ear & creative advice you provide. Thank you for your help growing my insurance business, as well as your friendship.”
— David Slowikowski
What I Believe
Good Business Ties Need Care.
Meeting people is not a business-card contest.
A good bond grows when both people keep showing up. They learn about each other and find ways to help.
One good bond can bring new people, referrals, and ideas. It can bring chances to grow for years.
Here are six ways to help good ties grow.
The Relationship Farmer™ Tends the Ground.
01
Meet People
Have real talks with people. Do more than pitch to everyone in the room.
02
Learn Their Business
Learn who they serve. Find out what makes a good referral. Look for ways you can help.
03
Stay in Touch
Follow up while your chat is fresh. Do not just hope you meet again.
04
Be Useful
Introduce them to someone. Share an idea. Send someone their way. Help first when you can.
05
Give People a Reason to Remember You
Give them more to recall than a business card.
06
Let Trust Grow
Strong ties can grow over time. They can lead to customers, referral partners, and friends. They can also lead to people you work with.
A 1-to-1 Is a Chance to Learn.
It is not a sales call. We learn about each other so we can spot chances to help.
That is a good way to spend time over coffee.
Let’s Get Together
Book a Relationship Farmer™ 1-to-1 With Nichole.
Are we in the same networking group? Or should we simply get to know each other? Let’s sit down and learn about our businesses.
There is no set pitch. I will not press you for names of people to sell to. We will talk about your work and who you want to meet. Then we can look for ways to help each other.
Here are places where we may know each other.
Choose Your Networking Group.
The Breakfast Club
Business networking in Birmingham, with a focus on relationships.
Good Ties Have Real Worth.
They bring trust, information, and chances to meet people. They can bring repeat business, referrals, and new opportunities. No ad platform can promise all of that.
Take care of the soil.
Relationship Farmer™
Let’s Have a Useful Talk.
Tell me about your business. I will tell you about mine. We will see what grows from there.
Nichole Wilde’s Paradise Popcorn
Share Golden Nuggets of Joy™. Grow Golden Geese™.